google search engine - tnc seo

What is SEO Services?

The website is the core revenue generator of virtually any modern business. Your company’s site should attract people from engines like Google, Bing and Yahoo. It should educate visitors about why your team has value, and it should encourage the visitor to take the next step in the journey toward becoming a customer. If your homepage isn’t generating an audience, though, it isn’t doing anything to add to your company’s revenue. Poor rankings can even stifle your growth.

Your Professional Singapore SEO Consultant

Search engine optimization is the process of optimizing a website’s internal and external features to obtain the best possible ranking. Our customised digital marketing service uses a variety of white hat techniques to build sustainable campaigns and drive more leads to your products.

Develop the success of your brand now. Our proven online strategy includes:

  • Optimizing the on-page keyword usage within a website’s content to send quality signals that can lead to higher ranks
  • Optimizing the structure of your home page to make the site’s most targeted keywords as prominent as possible
  • Ensuring that your sales link has an appealing design that’s free of distractions and fully supports mobile device users
  • Creating a portfolio of articles and blog posts that focus on the website’s target terms
  • Giving the application a performance boost with fast hosting if necessary
  • Advertising through PPC, SEM and social media platforms like AdWords, Facebook, YouTube, Google+, Twitter and LinkedIn to bring paid traffic from your ads to your services
  • Earning links from other websites to achieve high trust and authority
  • Conducting a competitor and market analysis to research what key ideas other companies in the field are using to improve their businesses
  • Custom development of apps to provide client engagement and outrank your competitors
  • Consultation regarding the creation of an email funnel to grow ROI and profit, deliver a competitive benefit and raise your conversion rate

What Benefits Can You Expect From Our SEO Solution?

Our effective plan brings slow but sustainable results. Unlike some other fly-by-night agencies, we do not guarantee a result in a short time. Likewise, we will not execute a campaign that could run afoul of Google’s guidelines and may risk penalties. To get the top place on the SERPs is hard. When we start work on building your rank, though, the increase will last because we use the right strategies to generate organic engagement naturally. Our goals are to ensure that your pages have important information and to show the world that your company is a trusted authority in its field. Once we’ve accomplished those two things, you’ll be ranked.

Contact a Leading Industry Pro Today

Have you worked with other corporate marketers in the past? Did you feel as though their product didn’t live up to the hype? We have the training that can give your enterprise the edge. We know what works, and we have the technical knowledge to prove that our package is great. We’ve spent years developing good software packages. To create an exemplary profile for your organization is our goal and passion.

Are you ready? We are the ideal choice. Draw from our experience. We’ve helped numerous local sites such as yours perform. View our testimonials. Click or call to claim your web report at no cost and gain expert insight into your website’s visibility. In the audit, we’ll offer potential solutions to help you reach and keep more clients.

Why does your Business need SEO Services?

In Singapore or most parts of the world today, everyone finds information over the web at the comfort of their home or office behind their com or mobile devices. Ask anyone, or even yourself, what do you do when you have a question or a problem and you need information? Do you “Google it” on search engines? There 3 major search engines that we use over the Internet today, they are Google, Yahoo and Bing. Especially for Google who holds the biggest market share in terms of searches done, being visible there is very important to your company if you want your customers to find you.

Search Engine Data Stats

Search stats from InternetLiveStats shows over 60,000 search queries are being made every second on average in Google. Search queries easily hit trillions every year which is many times more than searches done on social media. So what does these stats tells you? It just shows that there is an increase in number of people who uses search engines like Google to perform their search… and your customers are very likely to be among them.

Also stats from Returnnow shows us a clear winner of search engine’s market share. Google dominates across most countries. Now you know what Google has to offer and how ignoring them will mean losing lots of business opportunities…

SEO search market share 2015

How Can Our SEO Ranking Services Benefit Your Business?

Cost Efficient

In the long run, Organic Cost per Conversion (or CPA – Cost Per Acquisition) from SEO reduces as rankings improve. Unlike paid channels like Adwords Pay Per Click or other paid media which only gets more expensive as competition increases.

High ROI

As a pull marketing strategy, SEO has the potential to bring highly targeted search traffic into your website. Since your website is visible to your target audience. Hence, conversion rates increase over time resulting in better ROI than push marketing strategies.

Long Lasting Visibility

Compared to many other ad platforms, The rate of SEO results on first page is definitely longer. If done correctly, rankings will only keep going up and maintains itself providing maximum Return On Investment on sales. For paid channels, once payment discontinues, ads disappear as well.

Higher Trust

Most layman trust Google’s search results. They believe that results churned by Google on the first page are usually relevant and reliable. Hence by ranking higher on popular keywords that are relevant to your business, you gain high quality traffic and leads.

OUR SEO SERVICE LIST

Local SEO

Get your Brick & Mortar store online with Local SEO Services. We will rank your store page or website in Google Maps so that online users can find your store locations easily across any where in the world. This allow online traffic and searches to convert into real offline walk in sales. We have clients that experience an increase of their sales by over 100% all by just doing local SEO.

On Page SEO

On page or on site SEO involves changing many aspects within your website to be within Google standards. Our experts will restructure your site’s wire frame, improve your content relevance, increase your page loading spend and many many more. Many of our clients gets a rank boost with just our On Site Optimisation alone. Get a free website analysis from us!

Off Page SEO

Off page or off site SEO is important to the longevity of your website’s rankings. Doing it wrongly in the beginning will affect your business later on. Our link building strategies are 100% organic. We can even promise a money back guarantee if your website gets penalized by our link building efforts. Contact us to find out more about our link building strategies.

SEO Keyword Analysis

Keyword research and analysis is the foundation of SEO. Whether you waste resources or not depends on whether you did proper keyword analysis at the beginning of your SEO campaign. Our research process involves thorough analysis on each individual keyword intent and also tested with different persona groups based on client’s target audience.

SEO Content Writing

In today’s digital era, content is king. Everyone also wants to write a good piece of content and have everyone look at it. However, it not easy for your content to stand out from all the noises created in our digital world. Content just being good doesn’t cut it anymore. You will need high quality content with the potential of going viral. Our writers specializes in creating power pages that stands above the rest.

YouTube SEO

Do you know higher rankings in YouTube brings about higher views? At TNC SEO, our SEO experts are able to optimise your video pages and channels to achieve higher rankings in all relevant keywords. We could also push your video up in Google Search Engine to increase your CTR (Click Through Rates) and number of views.

WHY CHOOSE US AS YOUR PREFERRED SEO COMPANY?

transparency
100% Transparent Company

You must be wondering, every SEO company out there also mention about transparency. But in truth how transparent are they really? At TNC SEO, we really meant it. Our SEO company takes pride in the commitment to share our complete scope of work, strategies we want to pursue and even all the links we build are open to you. Everything we do and worked on will be disclosed in full and we will also put in our best effort to explain every approach we make. Our transparency will allow better harmony and manage expectations between both vendor and client.

no lock
Contract Flexibility No Lock-in

Contract flexibility. Our customers have the flexibility to choose from monthly, quarterly or yearly renewable contracts (subject to terms & conditions which will be fully disclosed to you). We understand some customers prefer to see results before increasing their commitment. Hence at our SEO Company, we make sure you are comfortable with what you are investing. We allow you to start with minimal commitment so that you can experience the process to see how good we really are. That being said, you can expect SEO results to take effect approximately between 3 to 6 months. Hence, the minimal commitment required is for our clients to stick around for at least 3 to 6 months before evaluating. After which, payment mode can be changed at your preference with no obligations. At TNC, we are able to offer monthly renewal is because we are really confident after you experience our service, you will definitely continue with us and reap the rewards together at the end.

measurable kpi
Proper measurable KPIs

Being in the industry for a long time, we know all sorts of gimmick SEO companies promise their clients as a measurement of KPIs. Some SEO company will provide false guarantees such as x number keywords on page 1 within a certain period. The truth is, there is no such thing as guarantee keywords in SEO. After all we are not Google, Yahoo or Bing. We do not control search engines! At TNC SEO, we do not believe in guaranteed rankings. Ultimately, reason everyone wants higher rankings is because of TRAFFIC! So why don’t SEO companies guarantee traffic instead? The KPIs we track goes beyond just keywords. We measure your organic traffic, quality of your traffic and finally conversions as KPIs. We will base our KPI on the gap between the traffic your current rankings are bringing into your website against the Potential Traffic you can achieve when your website is ranked at the top of all your keywords.

HOW OUR SEO SERVICES WORK: METHODOLOGYWondering how we increase our SEO traffic? Our website SEO services are crucial fundamental to the longevity of your SEO rankings. Using our methodology below we effectively ensures high, long lasting rankings in Search Engines. Feel free to use our methodology as your search engine optimization tips.

seo objectives
1. Understanding Business Objectives

The first phrase is to understand our clients business objectives. As part of our service, we need to discuss to agree on and set a measurable, feasible target KPI. After all, we need to make sure our service meets the KPI you are investing in. To begin we analyse our clients websites to make sure these goals and objectives can be implemented into Google Analytics. Most importantly, we have to track and convert client’s business objectives into real quantitative figures for analysis. We will also perform a competitor analysis to identify pitfalls in your competitive landscape. This allow us to set realistic goals that are attainable yet greatly reduces your CPA (cost per acquisition) over time. Finally, we will identify and calculate existing potential gap that your business have in the industry and create realistic projection of KPI.

seo keyword research
2. Keyword Research

Once goals are set, we can go into our keyword research phrase where we will select keywords based on our client’s objectives. We will split keywords into a few categories:

  • Brand keywords: They are keywords that has client’s brand in it.
  • Informational keywords: Very generic question keywords that involves around the client’s business. These are questions your customers will ask. They generally don’t tend to convert well but they can be very high in search volume.
  • Action keywords: Also known as product keywords. These keywords have a higher conversion rate as users will search for them with an intention to take some form of action (sign up, purchase etc). Example: Keyphrases with the words: “top 10”, “best”, “cheapest” etc.
  • Buy Now keywords: These are also considered action keywords but with a higher buying intent. Some examples are key phrases that has the word “Discount”, “Coupon” etc.

A group of keywords will be selected based on clients objectives which we have set earlier.

seo on site
3. Website Audit

With the understanding of client’s target audience and keywords intent, we will be able to edit or design a new wire frame structure for the website that best cater to their customers needs. User experience is one of our top most priority when designing new structure. Website audit will also help us expose any weaknesses the website has and areas that are not made SEO friendly. We can also analyse past customer behaviour to identify any pitfalls or patterns that suggest a dropout from the website.

seo on site2
4. Onsite Optimization

With the findings from our website audit, we will suggest or make changes within the website to make sure every aspect adheres to Google’s guidelines. From optimising page loading speed to meta tagging to implementing new wire frame structure on the website will all be included in this phrase. We will also cover analytics tracking implementation, setup and testing to make sure we are tracking correctly. At the end of this phrase, your site will be fully optimized with complete tracking setup to collect website data for analysis. With our onsite optimization alone, your website would be good enough to move up in rankings.

seo off site
5. Offsite Optimisation

Our offsite optimisation is categorised into 2 strategies: Linking building and Link bait strategies. We will select which strategies to focus on based on client’s objectives and budget. Both strategies work equally well. Both strategies, can effectively increase your website’s authority over time.

Link Building
Our link building strategies works very differently from our competitors. We do not create fake or spammy links. Rather we spend time working on building real positive brand mentions on the web. We focus primarily on Q&A sites, forums, web 2.0 blog, social platforms to create positive buzz for our clients. Even though this method would take longer to see significant results but we can give 100% assurance that it works more effectively in the long run. On top of that, we need not worry about getting penalised by Google.

Link Bait
Our second strategy, link baiting requires more resources but yield tremendous results. We will create “power pages” that targets high search volume keywords. These power pages are content marketing strategies that relies on practical value adding content that attract link creators. A successful power page could launch your content up to page 1 in matter of weeks!

seo goal tracking
6. Reporting and Tracking

Tracking and reporting will be done via Google Analytics and Google Search Console on a monthly basis. We will also look deeper into your data metrics to identify pitfalls on your webpages or other related channels like YouTube, social media platforms etc. We will also look into data like bounce rates and average page duration to suggest changes or split testing for your website’s landing page if required. Our reporting and tracking can be dynamic and can change from month to month. Monitoring ensures that we are able to meet our main KPIs at the end of our agreed timeframe.

HOW MUCH SHOULD YOU PAY FOR SEO SERVICES?

So how much does SEO cost per month? Do you know that professional SEO services pricing can cost between $250 per month to as high as $5,000 per month. Or you can expect a yearly consulting fee from $3,000 to above $60,000 per year. It all depends on industry competition, size of the website, and customers business objectives (KPI) you want to attain. Sometimes the fees can also be determined by the size of your business as well.

For example if your business covers a really wide range of products, more hours and resources will be required hence higher prices. On the other hand, SEO services for small business tend to be cheaper as the scale of project is naturally smaller. SEO prices can be very different from agency to agency.

However, when it comes to employing SEO services, it’s crucial to remember that, just like any services, you get what you pay for. Never compromise ‘cheap’ for quality SEO services or chances are, you may regret later on when your site gets penalized or yield zero results.

how can we help you?

Contact our professional consultants via email/phone or submit a business inquiry online.

“TNC has not only helped us with our site’s ranking but also helped us to increase our website’s click through rate and traffic in just 6 months!”

Chester Lim
Advisor, Propnex

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